Sunday, February 12, 2012

Getting In Front Of Your Customers With Social CRM And ...

Without good customer service, a business will not have success. That?s simply the bottom line in today?s marketplace. It takes happy customers to make businesses grow, and there for one of the most important departments in a business today is the outsourced customer service department. They are the people that will determine whether a customer has a good experience or not.

The rate of customer feedback and responses are extraordinarily fast so businesses are investing in social CRM strategies and tools to enhance their outsourced customer service departments. With a good social CRM strategy combined with a solid customer service team, a business can be anywhere promoting and helping their customers. Social CRM tools allow for an outsourced customer service team to get involved with conversations, help customers faster, and promote the business from within an inner circle.

When a customer service rep uses their social CRM effectively and monitors social networks, they can be even more prepared to handle the customer?s problem. If the customer?s problem gets handled efficiently, professionally and quickly than they are a happy customer. This helps the business build a better reputation. By working more efficiently, businesses can build up their outsourced customer service teams and provide individual attention to a single customer. With more individual attention the customer will be more pleased with the service While they are on the phone through social CRM tools the customer representative can quickly find an answer if they do not know, without passing the phone to another representative.

The importance of customer service is becoming more evident and it?s important for businesses to invest in good outsourced customer service. By arming them with solid social CRM tools and strategies they?ll be able to work more efficiently and interact closer with the customers helping build a good customer reputation which will ultimately define the businesses success.

Source: http://www.pierredowning.com/getting-in-front-of-your-customers-with-social-crm-and-outsourced-customer-service/

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