Sunday, June 9, 2013

After Selling Its Display Network To Ziff Davis, InPowered Expands ?Earned Advertising' Beyond Tech

inpowered-logoA few weeks ago, we broke the news that InPowered would be selling its NetShelter display advertising business to publisher Ziff Davis. Now the company is ready to talk about what comes next. Peyman and Pirouz Nilforoush, the brothers who co-founded InPowered and serve as CEO and president respectively, said they're using the money from the deal (an undisclosed amount) to double down on InPowered's concept of "earned advertising."

Source: http://feedproxy.google.com/~r/Techcrunch/~3/v0uIoO2lVI0/

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